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Archive for the 'marketing' Category

I’ve just finished writing to all the speakers and signed-up participants for this year’s Flight School, announcing its cancellation. Please stand by for Flight School 2009!
It’s incredibly frustrating to do this, but we (Imaginova and I) just weren’t signing up a critical mass of participants, despite a great speaker list. […]

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I just visited DayJet to chat with Ed Iacobucci, who is going to be a speaker at Flight School this June. It was an enjoyable trip. (Disclosure:) I got a free sample, which made the case. I had just flown in from Germany, almost a 10-hour flight. My ride to […]

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Check out Virgin Charter and meet the founder Scott Duffy (photo) at Flight School next week.
Virgin Charter (formerly Smart Charter) is going to shake up the air charter market in an interesting way, doing on a grand scale what a number of start-ups are doing in a smaller way. (This is distinct from “true” […]

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Last week I went to visit Stephan Hanvey, the CEO of SATSair. he’s one of the speakers at Flight School, and I wanted to learn about him and his business up close.
The first thing to understand about SATSair is that the model works. If you offer people reasonably priced “air cab” service ($595 […]

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The title alone may put you to sleep, but read on. This post is a targeted version of advice I’m giving to outfits in three areas: personal information as in personalized search or advertising cookies, space travel and medical information. You can read that version at the Huffington Post.  
 You are probably familiar with the […]

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